Wharton Customer Analytics
Our programs connect industry with researchers and students with the goal of innovating the field of data analytics, fostering new relationships and creating dynamic thought leadership.
The Real Value of Brand Equity
A differentiated customer experience is essential to meeting consumer needs. It is also the catalyst to ensure brand relevancy. Join WCA and Teradata on Oct. 7 for “Building Brand Equity with a Differentiated Customer Experience.”
Online Courses and Workshops
Develop your data analytics skill set at your own pace through a variety of free, self-guided online courses and technical workshops – open to all Penn undergraduate and graduate students. During this unprecedented time, Wharton Customer Analytics is committed to providing learning opportunities to students regardless of your location.
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Harness the Power of Corporate Partnership
Our innovative partnership program transforms your business with analytics, leveraging the latest advances in machine learning and AI. Through tailored engagements with our global consortium of academics, students, and industry practitioners, Corporate Partners elevate their organizations through our Dynamic Learning and Innovative Research offerings.
Learning analytics by doing analytics. Sharpen your data analytics skillsets through experiential learning programs and meet industry leaders through various networking opportunities.