Faculty Research Projects

Explore complex data and business challenges through a carefully structured research opportunity with WCA’s global
consortium of 3,700+ top-tier academic researchers who use innovative approaches to analyzing data.

Benefits

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Crowdsource Proposals

Crowdsource research proposals from 3,700+ academics from leading global institutions to address your business challenges

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Innovate Business Intelligence

Champion the creation of innovative business intelligence tools that can be used in industry

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Verify Business Practices

Leverage empirical evidence derived from data analytics to pressure test your business practices and decision making

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Faculty Research Projects

Gain access to 3,700+ academics, create innovative business tools, work alongside faculty.

Faculty Research Projects usually span 12-24 months and range from using one to several highly customized academic teams. Wharton faculty work with you to identify and scope a project, recruit top academic researchers, and facilitate meetings and project checkpoints until research completion.

“The Annalect research project was an incredible partnership and a great success. It took literally more than a year of work, and I cannot express how impressed I was with the results of this collaboration. WCA’s work, supervision, guidance, and project leadership were a bright example of excellence.”

– Anna Nicanorova, WG’11

Vice President, Engineering
Annalect, an Omnicom Media Group Company

Pricing
$200,000/ two years
*Two-year Commitment. $100,000 annually.
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Recent Projects

Collaborative Research Opportunity: Customer Lifetime Value for Business-To-Business Customers

A brand new collaborative research opportunity with A Leading Supplier of Industrial Products & Services, who is seeking research proposals on customer lifetime value (CLV) research for business to business customers who purchase non-contractually through several channels.
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Research Opportunity with Majid Al Futtaim

The firm is interested in sponsoring a wide variety of research to gain a deeper understanding of its customers, including estimating the firm’s total share of wallet, targeting direct marketing and cross promotions, forecasting demand, and quantifying the ROI of Net Promoter Score.
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Collaborative Research Opportunity with Electronic Arts

The goal is to develop a tool that will suggest new games to users to keep them engaged in the platform.
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