Why Learn Data Analytics
By 2026, the demand for data analysts is expected to grow 23 percent.
Source: Bureau of Labor Statistics
By 2023, spending on marketing analytics in the US is forecasted to increase 198 percent.
Source: McKinsey & Company
75 percent of companies lack the skills and technology to optimize the data they collect.
Online Modules & Workshops
Develop your data analytics skill set at your own pace through a variety of free, self-guided online modules and technical workshops.
Find available business and data analytics courses and programs offered at Wharton at the undergraduate and graduate level.
Student Data Portal
Get unprecedented access to individual-level datasets with real-world business contexts for your course projects, research, and more!
Sharpen your analytics mindset and understand the latest AI and machine learning applications through Wharton’s one-week intensive Customer Analytics course.
Improve your decision-making process and deepen your business insights through Wharton’s three-month certificate program — Business Analytics: From Data to Insights.
Get the latest news from Wharton Customer Analytics and be the first to hear about our upcoming events and programs.