Analytics Accelerators

Broaden your analytics skillset through a monthlong experiential learning project and work with actual companies using real-world datasets

Benefits

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SKILL DEVELOPMENT

Work with a Wharton mentor and develop highly marketable skills through hands-on experience with the latest tools and programming languages in data analytics

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NETWORKING AND RECRUITING

Gain exposure to executives at leading companies who are looking for top talent just like you

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REAL-WORLD IMPACT

Work with real-world datasets to help companies solve an actual business challenge

Fall Analytics Accelerator – Important Dates

Students must be able to commit a minimum of 10 hours/week for 7 weeks, and be available on the following dates and times:

September 5-20

Student Application has Closed

October 4-8

Project Launch Meetings

November 19

Analytics Accelerator Summit

Fall 2021 Analytics Accelerator Projects

Lidl Logo

Lidl is a German international discount retailer chain that operates over 12,000 stores across Europe and the United States.  The company would like to look at the regionalization of Lidl products and create an interactive dashboard.

Master Kong - Kang Shi Fu Logo

Master Kong, headquartered in Shanghai, specializes in the production and distribution of instant noodles, beverages, cakes and relevant supporting industries.  They would like to build a sales prediction model by analyzing online sales and the effects of seasonality for Master Kong.

Zillow_Horizontal_Blue_RGB

As the most-visited real estate website in the United States, Zillow and its affiliates offer customers an on-demand experience for selling, buying, renting and financing with transparency and nearly seamless end-to-end service.  Zillow would like to create customer segmentations and experience differentiations.

“Having the opportunity to work with real data sets, I was able to gain a deeper understanding of many of the statistical concepts I had learned in my coursework. After working on three Analytics Accelerators, I feel confident in my ability to tackle a real-world, unstructured, data science problem.”

– Ashley Clarke, W’23

Why the Analytics Accelerator?

How it Works

Who Is Eligible?
Penn and Wharton undergraduate and graduate students who show a demonstrated interest in analytics and possess relevant skills ranging from project management, to client relations, to technical expertise. Technical skills are not required but are a plus.

Apply
Submit your application through a highly competitive selection process to become a Wharton Analytics Fellow and get assigned to a company based on your skillset and their needs.

Launch
Kick off the project, meet with your assigned company, and discuss their real-world business challenge.

Analyze
Working closely with a Wharton mentor, analyze the dataset using programming languages and tools of your choice (i.e., Python, SQL) and create a statistical model that helps to solve the business challenge.

Present
Share your findings and recommendations with your company at the Analytics Accelerator Summit.

Spring 2021 Analytics Accelerator

Fox Entertainment Logo
mcdonalds-logo

Fall 2020 Analytics Accelerator

Comcast Logo
Cubic Logo
Evite
Lidl Logo
Neuroflow Logo
TE Connectivity Logo

Analytics Accelerator Case Studies

neuroflow logo

Neuroflow is a SaaS healthcare technology and analytics company enabling behavioral health access and engagement to improve outcomes, overall wellness, and costs of care.

Neuroflow was looking to build a statistical model to identify users at high risk of churn, which would help inform product design, promotional offerings, etc. to proactively engage and retain these users. They were also looking for recommendations for app development and user experience.
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Ferrero Logo

Ferrero is the third top-selling chocolate confection manufacturer in the world. The company has ambitious growth plans to be achieved through innovation, category expansion, and M&A. The company is family-owned and run.

Ferrero was looking to develop a marketing mix model(s) to better balance resources to power brands and product innovations.
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TE Connectivity Logo

TE Connectivity is a technology company that designs and manufactures connectivity and sensor products for harsh environments in a variety of industries.

TE Connectivity was looking to develop a model to predict sales and revenues for this sensor manufacturer.
READ MORE >>

Articles

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Keeping Viewers Glued to Their Seats at the 2021 Analytics Accelerator

An MBA and undergraduate student team analyzed data from FOX Entertainment to help inform data-driven promotion strategies for marketing their TV shows.
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Students Offer Sweet Solutions to Data Problems at the Analytics Accelerator Challenge

How strong is the halo effect when it comes to selling candy and gum? This was among the many questions students set out to answer during the third annual Wharton Analytics Accelerator, presented by Wharton Customer Analytics (WCA).
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How a Penn/Wharton Student Team Is Helping The Barnes Foundation Reach Bigger Audiences

One of the world’s finest collections of impressionist, post-impressionist, and early modernist paintings, the Barnes Foundation experienced a transformative move in 2012 from its longtime home in Merion to a new building on Philadelphia’s Benjamin Franklin Parkway in 2012.
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